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Higher Prices Brick-and-mortar stores usually mark up products because of rent, staff salaries, and other overhead

As with all vape kits, disposable vapes are aimed at people who already use nicotine

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Vaping has gained traction due to its perceived lower health risks compared to smoking and its relative affordability

The discount segment told a parallel story: Basic, Altrias lower-priced brand, gained 2.4 share points year-over-year as price-sensitive smokers traded down under elevated gas prices tied to the Iran conflict, and PM USA captured that movement rather than ceding it to competitors